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Finding Quality Aged Domain Names

There are literally thousands of domain names that expire every day. For some reason or another the owner chose not to renew the name. Many of these domains have page rank, tons of backlinks and high-ranking keywords.What happens to those names and how can you get one without losing the age that is associated with it?

Most of these domains end up for sale at auction. The ones with higher Page Rank (3 or better) tend to command a premium price. If the name is coupled with a high-ranking keyword… look out! It will be very expensive to acquire.

When dealing with Page Rank on an a domain name that you are interested in purchasing, you need to be sure that the PR is valid. Many times domain names are pointed at other domains and they inherit the Page Rank from the site they are pointed at. An easy way to check is at Rank Checker. Just enter in the domain name and click. In a few seconds, you will know if the rank is valid or not.

Many domain experts will tell you to steer clear of closeout domains. At times, a few of these domains may have had issues in the past and some of the links pointing at them may not be the type of traffic that you desire. Some may even have been blacklisted for spam or other nefarious schemes. I say… embrace the closeout domains. I have gotten many bargains (including a PR 5 site) through closeout auctions. It is easy to determine if a domain name has issues.

If you need to determine the type of backlinks pointing at the site use Yahoo Site Explorer. This will show you up to 1000 backlinks pointing to a domain. Clicking a few of the links will show you what type of traffic that you can expect from them.

Checking on the banned status of a domain name is fairly simple, as well. You can search the Spamhaus Project and Realtime URI Blacklist to see if a name is banned. Even if you happen to purchase a banned name, do not panic. The time limit for a ban is usually very short and the name will soon be usable, again.

Where to find aged domains for sale.

There are many places out there where you can purchase quality aged domain names. Do a Google search for “aged domains for sale” and you will come up with quite a list. I personally prefer using GoDaddy and eBay.

There aren’t too many aged domains listed in the auction section of eBay, but I have been able to find ones with age and Page Rank and pick them up quite reasonably. It may take some time to sift through the listings, but finding a great domain name at the right price is worth the time and effort.

GoDaddy auctions are huge! There are tons and tons of domain names added each day. With GoDaddy, you can refine your search for many variables such as: age, traffic, price,  type (.com, .net, .org… etc.). This makes sorting through the list much quicker. You can even search by keyword if you have a specific project in mind. The one downside to GoDaddy is they charge you to participate in their auctions (except for the closeout domains). The one-time fee is nominal if you plan on purchasing many domains over the next few months.

There are literally hundreds of tools to help you find quality aged domain names. A few are free and others are quite expensive. These tools can be a huge time saver if you are buying large quantities of domain names. If you are only buying a few domains per year, the investment in high-priced tools is probably not something you will need or be cost-effective.

Why not wait until the domain is dropped and register it without paying the auction price plus renewal fee? If a domain name is dropped back into circulation, you may not get it registered before someone else does. Also, when you register a domain name this way, the age of the domain (in the eyes of registrars and search engines) returns to zero, so you lose the age that has been built up by the previous owner(s). Aged domains tend to be indexed quicker and rank higher than new domains, so why piss away that clout to save a few bucks?

 

Getting Quality Backlinks to Your Blog

The importance of quality backlinks in your SEO strategy should be at the top of your list. We can all find other blogs to comment on just by doing a keyword search in Google’s blog search; but how do we get those high PR, .edu, .gov, and .mil links back to our blog? Its actually pretty easy if you know the right search strings to use.

There have been a few products that have entered the market explaining some of those search strings, but very few people willing to share any of them for free.

PageRank

Image via Wikipedia

But, before we get started with the search for quality sites, let’s look at a tool that will make your work easier.

This item is a plugin for Firefox, called Search Status… Still using IE? Dump it! Firefox is a much friendlier browser, with its many available plugins, for SEO work. I just downloaded Firefox 4.0, and this plugin still works… So you know its cool.

Some people will tell you to use SEO Quake, but I would advise against it for two reasons. First, they do not have an updated plugin for Firefox 4.0, yet. Secondly, some marketers have had problems with Google locking out their IP address temporarily from the search function when using site specific type search strings that target .edu, or .gov domains and using SEO Quake. Why? Ask Google… ;-)

Search Status will show you the Alexa, Compete, mozRank and Page Rank for each site that you are on. It will also highlight no-follow links, so you can easily identify blogs that are do-follow and give your backlink more juice in Google. Once we have this installed we can move on to finding quality sites to leave comments and gain backlinks from.

There are a couple of sites that shorten the learning curve for finding .edu, .gov and .mil backlinks. The first is SearchEdu. This site will allow you to search all three extensions, without having to know to add in site:.edu, site:.gov or site:.mil in the search string.

You will still need to add in a search string like:

  • “powered by wordpress” “your keyword”
  • “powered by phpbb” “your keyword”
  • “leave a comment” “your keyword”

You get the idea… Anything that is a common phrase on sites that allow you to post a link, you can do a search for with your keyword and find high quality contextual places to post your link.

One of my favorite search strings is: “this site uses commentluv”. This will find blogs that use the Comment Luv plugin, which normally provides you with a nice do-follow link to your latest blog post. Unfortunately there aren’t too many .edu, .gov or .mil sites that use the plugin, but it can be used for normal .com, ,net, etc sites, too. Just look for sites that have a high Page Rank… I try to look for PR3 or better sites, but will comment on most anything to get a do-follow link.

The other site is Free EDU Blog Finder, which searches Google’s Blog Search for .edu blogs. You still need to add your keyword to get the most from your links in terms of context, although many marketers believe that any .edu, .gov or .mil backlink is good for Page rank regardless of the context and/or do-follow/no-follow status.

There you have a few ways to get quality backlinks to your site. These type of links will not only improve your SERP, but also play a major role in building your page rank. So, what are you waiting for? Get out there and get you some backlinks!

 

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Google’s View of Keyword Rich Domains

There is a lot of debate about getting keyword rich domain names to increase your blogs ranking in the search engines. My opinion has always been that you can rank for any keyword, regardless of your blogs domain name. While having a keyword rich domain will help your blog to rank, having keywords in your domain name is not necessary.

Free twitter bar

Image via Wikipedia

Look at some of the biggest domain names out there: Google, Facebook, Wikipedia, Yahoo, Twitter, etc. These are not keywords that would ordinarily rank well for their niches. But through branding, they have risen to the top of their fields. The names are easy to remember and when you hear them you immediately associate them with their niche. To me branding and not keyword packing your domain name makes far better sense if you are looking to build a long-term, high-ranking blog or website.

Google’s Matt Cutts recently put a video up on the Google Webmaster Help YouTube channel that covers this topic and the way Google may handle these types of domain names in the future.

Many times these keyword packed domains are associated to the spammy sites that Google’s recent search engine algorithm shift looks to address. While a keyword rich domain may help you to rank in the short term, if you are not backing that name up with quality content then your blog will not continue to rank well.

BTW, if you are not subscribed to the Google Webmaster Help Channel, I would advise that you do. There is so much useful information there… Most of it done in a question/answer format.

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Autoblogging is Dead

For all of you autobloggers out there, I have some bad news… Google HATES your sites. If you haven’t heard, the latest Google ranking algorithm has dropped most autoblogs way down on the list or completely dropped them out of the rankings altogether. I’m not sure that autoblogging is completely dead, but this latest update definitely has put it on life support.

For those of you who paid a couple of thousand bucks for a recent course and software designed to churn out autoblogs… OUCH!

On a better note… It has really helped some of my blogs, including this one. I have never done any real off-page SEO on this site, but after the update from Google my last post on here (3 months old) jumped to the #1 position for its keyword phrase. Do a search in Google for “steps to increase alexa ranking” (without the quotes) and you should see this:

Google number one rankingClick the image for a better view…

The good news in the latest Google update is that if you are churning out original content for your blog, you are going to rank higher, in most cases, than nearly all of the autoblogs out there. And if your site already has good content, it can rank for some older articles even if you have not posted to the site in three months.

Don’t get me wrong… You can still make money with autoblogs. Its just that you are going to have to end up creating hundreds and hundreds more to make up for the lower SERPs.

Another issue coming from Google is the new personal block list built into their Chrome browser. People using Chrome can block sites on an individual basis from their browser. This, on the surface, looks good for the end user but there is more to it.

My understanding is that Google is collecting this personal block information and it will, at some time, be integrated into their ranking algorithm, which could set off blocking wars between websites trying to knock heir competition down a notch or two… Yep, always the pessimist. ;-)

The important lesson to remember from all of this is that Google and the other search engines are constantly tweaking and changing the way they rank sites and if you are not keeping up with the latest trends, your blog could be left behind in the rankings. If you look at things closer, this has always been Google’s plan for their search engine. They want the sites with original quality content, quality backlinks pointing back to their sites and plenty of activity.

Speaking of backlinks… I have some great info to pass onto you about getting .edu and .gov backlinks to your site in a few days, so be sure to check back in… You won’t want to miss it. Plus I am working on an article about buying domain names and how I picked up an 11 year old PR 5 domain for $5 last week! Talk soon.

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